Giacomo Langella - Visual Designer
Bridging the gap between user engagement, creative vision, and development.
- based in Strasbourg
Hi I'm Giacomo
I specialize in crafting websites, landing pages, and creative assets for advertising campaigns, combining a marketing mindset with visual design to help agencies build consistent digital ecosystems.
Over the years, I’ve partnered with diverse brands to strengthen their visual identity, always looking for the sweet spot between strong aesthetics, functional execution, and marketing objectives.
Bridging the Gap
The gap between marketing strategy, design, and development is often where digital products stall. While strategy defines the goal and design crafts the vision, the translation into code is where alignment may breaks down. This fragmentation frequently leads to misinterpretation, frustration, and a diluted final result.
Working in lean environments honed my horizontal skillset, allowing me to manage the entire lifecycle — from Graphic and UI Design to Frontend Implementation and Marketing Automations.
This versatility isn’t just about multitasking; it’s about cohesion. Whether integrating into a team or managing a project independently, I design with a developer’s mindset and code with a marketer’s eye, ensuring that aesthetics never compromise performance, usability, or business goals.
Strategic & Brand Vision
Brand Identity Systems
Translating brand values into a coherent visual language across all touchpoints.
Marketing Assets Creation
Designing high-converting creatives for social media, display ads, and email campaigns.
Visual Strategy
Defining mood boards and art direction aligned with business objectives.
UI & Interaction Design
Web & Interface Design
Crafting user-centric layouts for websites and landing pages with a mobile-first approach.
User Experience (UX)
Structuring information architecture and user flows to minimize friction.
Multimedia Content
Video editing and motion graphics to enhance digital storytelling.
Technical Implementation
Frontend Development
Translating designs into clean, responsive code (HTML/CSS/JS) ensuring pixel-perfect execution.
CMS Management
Building and customizing themes for seamless content management.
Tech & Marketing Integration
Connecting frontend interfaces with marketing automation tools and tracking pixels.
Graphic / Video / Audio
Figma
Affinity
Canva
Adobe CC
Davinci Resolve
Capcut
Ableton Live
Web Development
WordPress
WooCommerce
Lavascript
Typescript
Astro
React
Vue
Firebase
Marketing & automations
Zapier
N8N
Typeform
Active Campaign
Brevo
Drop me a line
I'm always looking to make partnerships with great companies. Whether you'd like to start a project, learn more about what I can do for you, or just talk life over a good cup of coffee.